Who We Are
We’re passionate about helping you grow and make an impact, one flower at a time.
Wholesale flowers, direct.
Hasfarm Market Direct is Australia's direct‑to‑florist wholesale flower supplier.
We grow and source flowers through our global network, delivering fresh products to florists every week across Australia. Backed by more than 90 years of industry experience and a national network of sites, we make sourcing simpler, more reliable, and more efficient. By connecting florists directly with quality flowers from trusted growers and suppliers, we've streamlined the path from source to store. It's just flowers, direct.
What Makes Us Different
We understand the challenges florists face: You need flowers that arrive fresh, perform beautifully, and are consistently available when your customers need them the most.
As part of the Southern Hemisphere’s largest floral grower and distributor network, we provide independent florists and floral specialists direct access to a diverse and reliable year-round supply of world-class flowers, foliage and plants, without the traditional supply chain hurdles.
Hasfarm Market Direct was created to connect florists with a dependable supply of quality flowers, helping you spend less time managing supply and more time creating for your customers.
Our Why
Direct Global Access:
Access our extensive Australian and international grower network to source premium flower varieties that inspire creativity and help bring your floral designs to life.
Reliable Logistics:
Freshness starts with a well-managed supply chain. Our nationwide network is designed to support the needs of busy florists, ensuring flowers arrive fresh and ready for your bench.
Dedicated Partnership:
Strong partnerships are built on more than great products. We help florists buy with confidence and focus on what they do best: creating beautiful floral experiences.
Driven by passion
We aren't here to follow the market - we're here to shape it. By combining industry expertise, trusted grower relationships and a genuine love for flowers, we are building a more direct, seamless way to bring fresh flowers from grower to floor.
By continually refining the way we source and deliver flowers, we aim to provide a simpler, more dependable experience that helps florists focus on what they do best: creating memorable moments through flowers.
